simtis
subsidiaries
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SIMTIS is a company which is part of SOFTGROUP INDUSTRIES Holding, the leading Moroccan textile business operator, directed by Mr. Mohamed KABBAJ. Its main asset is based upon mastering diversified skills; and its experience in craftingship with more than 25 businesses in various fields thanks to its equipments and state-of-the-art technology support.
SIMTIS has over than 60 years of experience in key business activities such as spinning, weaving, dyeing, printing, embroidery, beading, fringing and garment making. It has a production capacity of more than 150,000 meters/day of fabrics that is processed into finished products; and it is considered as the leading manufacturer of shawls, scarves and Pashmina around the world.

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SOFT TECH is the SOFTGROUP subsidiary specialized in technical textiles. In its headquarters in Casablanca, SOFTTECH has modern polypropylene extrusion units. Thanks to the "Spunbond" process, a state-of-the-art sheath technology, SOFTTECH produces non-woven fabrics that meet the specific requirements of several sectors of activity. Its many lines produce a wide variety of fabric rolls which vary in length, weight and color offering different types of fine finish and treatment. The company has several business units that intervene in many areas: SOFTPACK for packaging, SOFTAGRI for packaging fabrics and agricultural crop protection, SOTHOME for fabrics covering and storage and finally SOFTHEALTH for uniforms, medical packaging as well as diapers for babies ...

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In terms of dyeing and finishing, SOFT operates at the level of cable dyeing, skeins, coils and tops of all natural, synthetic and artificial fibers and also the printing of these same threads. These products are intended for the local market or indirect export for all spinners, bakers, weavers.

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Considered undoubtedly the largest Moroccan manufacturer of knitting and making articles in large mesh. The products are clearly identified: sweaters, knitwear, jackets, vests ... for women, men and children ... The production is 100% exported to Europe in supermarkets and specialty stores. The following major international brands have trusted us:
Mango - Cache Cache - Bershka - Promod - Kiabi - Camaïeu - Celio - Stradivarius - Armor Lux ...

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With 15 years of experience, Diamantine is today the 100% Moroccan leader in traditional ready-to-wear and a symbol of sparkling fashion, accomplice, and easygoing. Its collections are always inspired by the pure Moroccan tradition and the latest fashion trends, at an excellent price-quality ratio. Diamantine offers its customers collections of Tunics, Gandouras, Djellabas, and accessories for women, men, girls and boys, thus democratizing the modernized traditional dress for the whole family. The brand sells at a very affordable price policy and a it is highly responsive to the trends of fashion, since each year several collections are born. It is an acknowledged ambassador of the Moroccan culture, proud of holding the trophy of "The best brand of Moroccan franchise" in 2015.
Diamantine is one of the most developed private distribution networks in Morocco, Algeria, United Arab Emirates and intends to set up franchise in many other countries in Europe, Africa and the Middle East As a citizen company, Diamantine directly and indirectly employs thousands craftsmen grouped into cooperatives in the areas of Fez, Sefrou and Marrakech using their great expertise for the production of slippers, belts, bags and accessories for the manufacture of clothing.
Diamantine's mission is to incarnate elegance and creativity through its products and the Moroccan culture it represents, by combining tradition and modernity.

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The BIGDIL brand started in the year 2000 with the opening of the first point of sale in Casablanca in the Maarif district. Very quickly, it has won the hearts of Moroccans with its innovative products at low prices.
BIGDIL is a real Moroccan success story. It is an avant-garde brand that has kept its position as a leader in fashion accessories since its creation and has developed a strong sympathy with its customers.
It is a brand that offers in a total spirit look several families of fashion products: scarves, jewelry, hats, hair accessories, bags, small ready to wear, tunics, glasses ... with excellent value for money. Our offer is aimed at a female target regardless of age and style. (target heart: between 18 and 50 years old).
The BIGDIL brand was taken over in August 2017 by the Moroccan holding company SOFTGROUP to integrate it into its portfolio of 100% Moroccan brands alongside the DIAMANTINE brand.
From a network of 12 stores in August 2017, BIGDIL now has 19 sale points in Morocco's main shopping centers.
Since March 2018, the BIGDIL concept has been the subject of a complete makeover that allows it to be in line with the expectations of its loyal customers.

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Placing excellence at the heart of its operating process, SOFTGROUP IMMOBILIER benefits from a solid expertise in RENTING, including the following segments:

- REAL ESTATE INDUSTRIAL & LOGISTICS
- OFFICE REAL ESTATE
- RESIDENTIAL REAL ESTATE
- COMMERCIAL REAL ESTATE

In order to support the development of its large network in the greater Casablanca region, SOFTGROUP Immobilier has placed innovation at the heart of its strategy. As a matter of fact, rental offers in all segments are constantly being redesigned to meet the needs of discerning and demanding customers. Thus, SOFTGROUP Real Estate has managed during the past thirty years to develop a set of qualifications that respond to all the needs of the customers.